OFFTOP
Think fast. Answer first.
A prompt. Three letters. Race to answer, react and share the moment.
Meet OFFTOPOUR SOCIAL-FIRST STRATEGY
Built for social.
Designed for retail.
Creator content and paid amplification to reach more players, with local landing pages that turn interest into retailer traffic.
OFFTOP and MISRATED bring the product fit: quick gameplay, real reactions and moments worth sharing.
See how it worksReal gameplay. Real reactions.
“Let’s play that.”Two games.
Made for real reactions.
MISRATED
One scale. Very different minds.
Match your answer to a secret number. Guess the revealed rating. Spark debate.
Meet MISRATEDFrom play to purchase.
- 01
Create.
Creators capture real gameplay.
- 02
Test.
Find content that earns interest.
- 03
Amplify.
Back the best with agreed budgets.
- 04
Connect.
Route shoppers to local retailers.
LOCAL LANGUAGE. LOCAL RETAIL.
More players.
More retail interest.
We build targeted game pages that connect each campaign to the right local retail offer.
- 01
Content
Creator + paid
- 02
Click
Campaign-tagged
- 03
Landing page
Measure interest
Landing page example:
USA / Walmart - 04
Retailer
Local buying options
- 05
Purchase
Review partner data
Our goal: turn attention into retail demand. The pilot shows what converts.
How would a pilot work?
Start online with one game, one market and one retail destination. Agree the edition, stock, rights, commercial terms, budget owner, spend cap and review date before launch.
Fried Potatoes leads creator briefs, content tests and the local shopper journey within the agreed scope. The retail partner aligns the listing, availability and reporting. Creator usage rights are secured before paid amplification.
What will we measure?
Track landing-page visits and outbound retailer clicks by campaign. Compare content and destinations against an agreed baseline. Purchases and sell-through are measurable only where the retailer provides reporting.
Clicks are not sales, and sales changes alone do not prove campaign impact. Scale, adapt or stop based on the evidence, economics and stock.
START FOCUSED. LEARN. SCALE.
Ready to grow the next
game-night favourite together?
Our aim: reach more players, build demand and send shoppers to your store.
Discuss a retail pilot with Tibo